Recommendations:
Recommendation for Potential Investor:
I would definitely recommend investing in Nordstrom as a company. They have a long standing history of success and continual growth, and that doesn't appear to be stopping any time soon. Nordstrom is a family-run company with strong organizational makeup, governance, and corporate values. They genuinely care about their company, consumers, and investors. Nordstrom proves to continually be smart strategically, and have a lot of goals to only continue to better themselves and grow. They are passionate about being a strong and successful company, and they always produce results. Over the last decade, they have experienced continuous growth and financial success each year. They have experienced a continuous growth in net sales. Nordstrom has a very large potential to expand and grow even further--both in the U.S. and internationally, and they are focused on doing just that. They are focused on staying on top of the retail trends and advancing their technology and services to ensure their success. From everything that I have learned in doing this research project, Nordstrom would be a great company to invest in, and I am confident that you would find your investment worthwhile!
Recommendation for Potential Consumer:
As a loyal Nordstrom customer myself, I would definitely recommend for anyone and everyone to shop at Nordstrom. I have had nothing but excellent shopping experiences with them. Nordstrom places a heavy emphasis on their customer service, and succeed at providing their customers with the best of the best in terms of that. They also offer consumers a great, hassle-free return policy, and a worthwhile rewards program that rewards their loyal customers a lot. They have a strong belief in social responsibility, and they offer great, stylish, high-quality fashion items at a reasonable price that doesn't drain your wallet. And if you feel like their regular retail stores are a bit too pricey for you, don't worry, because they also have several Nordstrom Rack clearance/outlet stores that are very affordable, and they are continuing to grow that segment of their business. Nordstrom is constantly working to improve their services and make life, and the overall Nordstrom shopping experience as easy and stress/hassle-free on the customer as humanly possible. They genuinely care about providing the best for their customer's and I feel like you just can't ask for more from a retailer. Considering the customer, is something that is always at the center of all of the business decisions that they make. They are a wonderful company, and I truly recommend that you make the decision to step into their stores, and give them a shot. I promise, you won't regret it!